There are a lot of Facebook groups available for music promotion and networking. The difference between a Facebook Fan Page and a Facebook Group is that the Fan Page is geared to your music only, while a Group attracts a large number of people into the same type of music.
If you’re a jazz artist just type in something like “jazz” in the Facebook search bar and a number of groups like Jazzelicious, Jazzy Sounds, and Smooth Jazz will come up.
A lot of artists gravitate towards these groups; sometimes you may feel too many artists are using them!
I am sure you have posted a video or song in one of these groups only to see (even a mere few minutes later) that it is practically off the timeline. It can be a frustrating to watch something you want to put on the table to be seen only see it quickly rolling off the page.
Maybe one person presses “like” (or comments if you’re lucky) and that’s the end of it unless you keep reposting it (which will eventually make you seem desperate and somewhat of a spammer.)
There are methods of keeping your video near the top a lot longer, while also gaining a rapport with potential fans.
If someone comments on or even solely “likes” your post, it is important to thank them for taking the time to watch it and let you know that they enjoyed it.
Not only because: Comments on your post (even your own) are going to push it up to the top of the page. A “like” is not going to push it to the top, so don’t let a “like” go unacknowledged or only press “like” on a comment. Remember: the more comments on one post, the more people are going to be intrigued to check it out. As the old saying goes, “nothing attracts a crowd like a crowd.”
But also because: Showing appreciation helps to develop a relationship with the person who enjoys what you do. Rapport with a listener sets you out more in their mind than being one of the many videos they liked. They’ll also usually comment in return (which brings us back to the first Because.)
Be sure to tag the person you are thanking. You can do this by typing @ before the name of the person. It will have the comment show up on their timeline so they are better aware you mentioned them, and it will possibly intrigue their friends enough to click through.
RELATED POST: Be sure to check out my post on How to Increase Website Traffic Using YouTube before you link to your videos on Facebook (or any other page for that matter.)